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Sunday, July 09, 2006

Come on England II


England's cricket players may have served up a few stinkers of late but help could be at hand, according to the ever in the know Cricinfo. For their latest cunning strategy, the English Cricket Board have signed a deal to have the Hugo Boss fragrance linked with the England team. The makers, Procter & Gamble, were incredibly cagey when asked what the sponsorship deal will include and refused to release further details. What could possibly be on the cards? New product lines Capitulate, Despair and Hope, Despite all Odds, Jock Strap ???. Strategic uses could be Short-
Leg offering a pungent sample to the batsman (out next ball)? Squirting aftershave into the opposition's (or the Umpire's) eyes ? Seems that the only aroma associated with the team at present is Under the Knife.

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